Roots

Evidence-reviewed Canadian fashion profile

Canadian relationship
Canadian-founded
Directory type
Fashion brand

Michael Budman and Don Green met at summer camp in Algonquin Park, then turned their love of Canada’s wilderness into Roots and its first Toronto store in 1973.

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Roots

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Brand Lens

At a glance

Each marker describes a reviewed evidence or catalogue outcome; it is not a quality, ethics, or impact rating.

Lens evidence reviewed

Price position

2Accessible
Evidence details

Accessible, based on 1359 current CAD-priced products across 11 comparable categories. Compared with similar product categories.

Price position: 2/5 · Medium confidence

From 1 (budget) to 5 (luxury) within comparable categories. 0 means the price position is unmeasured.

Environmental source review

1Documented action
Evidence details

Roots identifies organic and recycled materials in core collections. The reviewed page does not give an assortment-wide percentage.

Documented environmental actions: 1/5 · Medium confidence

From 1 to 5 by the breadth of documented actions. 0 is an evidence gap, not a measured environmental impact.

Canadian production

Specific collection made in Canada
Evidence details

Roots maintains a current collection specifically identified as Made in Canada.

Canadian production scope: 4/5 · Medium confidence

Documented scope: 0 unknown, 1 foreign manufacture, 2 item-dependent, 3 some Canadian products, 4 named Canadian collection, 5 all reviewed scope. No production percentage is inferred.

Manufacturing disclosure depth

4Formal reporting
Evidence details

Roots publishes a factory list, Vendor Code of Conduct and modern-slavery report. Its supply-chain page labels the manufacturing map as October 2023.

Disclosure depth: 4/4 · Medium confidence

From 1 (product details) to 4 (formal reporting). 0 means no comparable disclosure was established.

Size range

No comparable size options observed
Evidence details

Trendsly reviewed the current catalogue for Roots, but did not observe normalized selectable size options in a comparable apparel, footwear, intimates, or kids’ scope. This is not a fit or inclusivity score.

The first marker records an evidence gap; it does not mean a specialized range or rate size inclusivity.

Observed size range: 0/5 · Low confidence

From 1 (specialized) to 5 (extended), based on comparable observed sizes. 0 means the range is unmeasured.

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Verified facts

The Roots story

Michael Budman and Don Green met at summer camp in Algonquin Park, then turned their love of Canada’s wilderness into Roots and its first Toronto store in 1973.

Canadian relationship

Canadian-founded · Fashion brand

Manufacturing evidence

Specific collection made in Canada

Roots maintains a current collection specifically identified as Made in Canada.

Reviewed scope
Only products in Roots' current Made in Canada collection.
Manufacturing source
Sources and review

Evidence last reviewed

How claims work

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Canadian founding or a current Canadian operation does not by itself establish current Canadian ownership or where products are made.

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